Friday, June 19, 2009

Coach's Creative Director To Launch His Own Brand?

Since joining Coach, Inc. in 1996, Reed Krakoff, president and executive creative director of the company, has worked behind the scenes to make the Coach brand a household name and one of the top companies in luxury retail. Now, Mr. Krakoff is going to get a chance to take center stage.

Fashion Week Daily reports that Coach is in the process of developing a brand around Mr. Krakoff.

Details are sparse, however we do know that the company registered "Reed", "Reed Krakoff" and "RK", and two design logos with the U.S. Patent and Trademark office in March and February of this year. According to the filing, the products and services that may be used under the trademarks vary, ranging from ready-to-wear to jewelry to personal care products, even pet care products and hotels.

Coach has declined to comment on this new venture, only stating that they're always developing new products.

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